Our work / Case study
CRS Proofreading
A calm, confident website for a specialist editing and proofreading service – helping academics, students and organisations find the right help and get a quote with ease.
A careful editor needs a careful website
CRS Proofreading is run by Carrie Singleton, with about ten years' experience and a social science background. Her website needed to feel as warm and reassuring as her service, and make it easy to ask for a quote.
Three audiences, one voice
Academics and authors, students and organisations all needed to see themselves in the site, without it feeling complicated.
Trust comes first
People hand over years of work. The site needed to feel calm, careful and professional from the first glance.
Getting a quote had to be easy
Whether it was a journal article or a dissertation, visitors needed a clear next step, in a click or two.
A personal service to show off
Carrie's warm, specialist approach is what makes CRS different, so it needed to shine through.
The old CRS Proofreading homepage
A polished new website for a polished service
We built the site around what writers want to know: can you help with my work, can I trust you and how do I get started? Plain, friendly copy, a cream and forest green look and clear quote buttons throughout.
A calm, clean welcome
A quiet desk-scene video sets the tone straight away: "Your writing, perfectly polished."
Services for every writer
Separate pages for academics and authors, theses and dissertations, and organisations, so everyone finds their way quickly.
Clear pricing and FAQs
Straight answers up front, so visitors know what to expect before they get in touch.
Words from happy clients
A testimonial section builds confidence for new clients who are about to share their work.
Credentials on show
Carrie's CIEP membership and the Expertly qualified badge sit in the footer on every page.
Quote buttons everywhere
"Get a quote" and "Let's get started" buttons keep the next step one tap away.
Drag the handle to compare the old and new website
Your writing, perfectly polished
The new site feels just like Carrie: warm, reassuring and expert. It makes it easy for researchers, students and organisations to see how she can help and to get in touch.
- Three clear services, easy to find
- Quote requests one click away
- Pricing and FAQs answered up front
- Credentials and testimonials building trust
- CIEP member
- Specialist in social science
- Academics, students & organisations
Calm, clear and easy to navigate
Our new website feels just like my service – calm, clear and professional. People can see how I can help and ask for a quote in a click, and it's simple for me to keep up to date.
Carrie Singleton · CRS Proofreading
Ready for a website you're proud of?
From independent professionals to growing local businesses, we'd love to help. Give us a call on 01904 501 524 or click the button below and fill in our enquiry form.