Our work / Case study

York Musical Theatre Company

A show-stopping redesign for one of York's longest-running theatre companies – putting the next production in the spotlight and making it easy to audition, volunteer or join.

  • Website redesign
  • Auditions & membership
  • Charity
  • WordPress & Divi
The York Musical Theatre Company website shown on a laptop
Auditions & joiningall in one place
On stage since 1902120+ years of musicals
ClientYork Musical Theatre Company
SectorCommunity theatre & charity, York
What we didWebsite redesign & content
PlatformWordPress & Divi
1902the year the company was founded
120+years of musicals in York
1big new musical every year
Allwelcome – cast, crew & volunteers
The problem

A star company without a starring website

York Musical Theatre Company has been putting on musicals since 1902. Their website needed to match the energy of the shows – and help fill both the stage and the seats.

  • The next show needed the spotlight

    A big musical every year – and the website needed to shout about it, from auditions to opening night.

  • Auditions had to be easy to find

    New performers needed dates, audition pieces and what to expect, without digging through old pages.

  • More than just performers

    Crew, volunteers, committee members and supporters all needed a clear way to get involved.

  • 120 years of history deserved a home

    Decades of shows, from Jesus Christ Superstar to Sister Act, needed showcasing – not burying.

The old York Musical Theatre Company homepage

The solution

Curtain up on a brand-new website

We redesigned the site around what matters most: the next big show, and the people who make it happen. Bold show artwork, clear routes to audition or get involved, and a proper celebration of the company's history.

What's On, front and centre

The next production leads the homepage, with dates, venue and show artwork you can't miss.

Auditions made simple

A dedicated auditions page with dates, details and everything newcomers need to take the plunge.

Get Involved

Clear routes for performers, backstage crew, volunteers and members to join the company.

Past Shows archive

Recent productions shown off with their artwork and dates, celebrating the company's long history.

Latest news

Easy-to-update news posts for AGMs, auditions and events like the York Proms.

Partners & sponsors

A proper home for partners and supporters, with NODA affiliation shown with pride.

Before & after
The new York Musical Theatre Company website
The old York Musical Theatre Company website
BeforeAfter

Drag the handle to compare the old and new website

The result

A website that takes a bow

The new site gives every production a proper opening night online, makes it simple for newcomers to audition or help out, and is easy for the committee to keep up to date.

  • The next show promoted from the moment you land
  • Audition dates and details easy to find
  • Clear ways to join as a performer, crew or volunteer
  • News, past shows and partners all easy to update
  • Performing since 1902
  • NODA affiliated
  • Registered charity
Calendar Girls the Musical artwork on the York Musical Theatre Company website

Each new production gets star billing on the homepage

Our new website finally feels like us – bold, friendly and full of energy. It's so much easier for people to find out about our next show, come along to auditions and get involved, and it's simple for us to keep updated.

The Committee · York Musical Theatre Company
Your turn

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