5 Website SEO Checks Every York Business Should Make
Your website should be your hardest-working salesperson. But if it’s slow, confusing or hard to find on Google, it could be quietly sending customers to your competitors. The good news is that most website problems are easy to spot, and many are quick to fix....
Cyber Weekend 2026: Dates and Tips for Businesses and Shoppers
Every year it creeps up on us a bit earlier. One minute it’s October, the next your inbox is full of “BIGGEST SALE EVER” and every shop window in York has a big red sticker on it. If you run a business, Cyber Weekend can be a brilliant chance to get...
Ideal Customer: How to Create a Customer Avatar
Ask most business owners who their ideal customer is and you’ll hear the same thing: “Anyone, really.” I completely understand it. When you run a small business, you don’t want to turn work away. But here’s what I see time and again in...