The future of small business websites: 6 trends to watch
Websites have come a long way. A few years ago, having a site that worked on mobile was a bonus. Now it’s the bare minimum. So what’s next? Here are six trends we think small businesses should be aware of. Not all of them need action today – but it’s good to know...
Social media or website? Why your business needs both
Social media is brilliant for small businesses. It’s free to start, it’s where your customers spend their time and it lets you show the personality behind your brand. So it’s tempting to think that’s all you need. But relying on social media alone is a bit like...
Accessibility isn’t optional: making your website work for everyone
Think about all the different people who might visit your website. Someone with poor eyesight. Someone who can’t use a mouse. Someone using a screen reader. Someone on a cracked phone screen in bright sunshine. Accessibility is about making sure your website works for...