Santa has his list. Checking it twice, apparently.
You’ve got one too. It’s the clients who kept you busy, the customers who came back, the suppliers who got things delivered on time and the team who put up with your questionable jokes.
A Christmas card is the easiest way to say thank you to all of them. And the best part? Almost nobody does it well.
A very short history of the business Christmas card
The first commercial Christmas card was sent in 1843. It was a clever bit of marketing, even then.
Nearly two hundred years later, a printed card still beats an email every time. You can’t stick an email on the mantelpiece.
Why a printed card is better than a “Happy Christmas” email
Think about your own inbox in December. Now think about your doormat.
- It gets noticed. A real card gets opened. A festive email gets scrolled past.
- It gets kept. Cards stand on desks and shelves for weeks, with your name and logo right there.
- It feels personal. Someone took the time. People remember that.
- It’s a great way to stay in touch. A thank you now makes the new year’s hello so much easier.
Make it look like you
Here’s where we come in. A branded card can carry your logo, your colours and your own message, so it looks like it came from you and not from a shop.
Not sure where to start? Here’s a quick tour of what’s possible.
- Silk cards. Our most popular choice, with a smooth finish and a classic look.
- Luxury cards. A matt laminate gives them a lovely velvety feel for your best clients.
- Foil cards. Gold, silver or copper foil catches the light on a mantelpiece.
- Windopop cards. A shaped window in the front gives a peek of something festive.
- Voucher cards. A tear-off voucher gives people a reason to come back in the new year.
- Short runs. Only a small list? Digital printing is happy to help from just 25 cards.
Five ideas to make yours the ones they keep
1. Write something real. Skip “Season’s Greetings” and say what you’re actually thankful for. 2. Sign it by hand. Even just a name. It turns a printed card into a personal one. 3. Add a little surprise. A voucher, a joke, a tiny illustration. Something to make them smile. 4. Mind the envelope. A neat, handwritten address says someone cared. 5. Think about the new year. A card that stays on a desk until January keeps your name in view.
What should the card say?
Keep it short and warm, like you’re talking to a friend.
- “Thank you for a brilliant year. Here’s to a merry Christmas and a great start to the next one.”
- “It’s been a pleasure working with you. Have a lovely Christmas and a very happy new year.”
- “Thanks for being part of our year. See you in January.”
Add your logo, your team’s names and a nice festive image, and you’re done.
Don’t leave it until the last minute
December has a habit of arriving all at once. It’s the busiest time of year for printers, so the earlier you order, the less stress for everyone.
If you’d like a hand with the design, our graphic design team can create something festive that looks like you.
Fancy a chat?
Ready to send a card that gets noticed? Have a look at our Christmas cards and our Christmas gifts. Pop in by appointment at our studio on Blake Street, give us a call on 01904 501 524, or get in touch online.